How to organize a group in contact. How to create a group for business in VKontakte and promote it correctly

A fairly common occurrence is when you need to make a previously created group on VKontakte visible. I would immediately like to point out why they are made invisible at all?

At the stage of creating a public page, its design and initial content, you don’t want users to see the “raw” version. Therefore, at the initial stage, the group in VK is made invisible (closed). After passing the preliminary stage, the public is made open. Also, some community owners initially want to make their group limited (giving the status of the importance and privilege of joining) or private (secret) for communication with a narrow circle of people and acquaintances.

How to make a group open/closed:

    log into the group as an administrator who has full rights to edit it;

    click the “ellipsis” icon;

    go to the “Community Management” section;

    select “Group Type”, set the required type, among which are available: “Open”, “Closed” and “Private”.

Let's add some comments.

If you select a group type such as “Closed”, joining it is possible after receiving an invitation and/or approval of the corresponding application by the administrator. By entering the name of the community in the search, only its name and logo (design) will be displayed; you can see the rest only by becoming a member.

When the “Open” type is selected, the group will become visible to everyone, and the contents can be viewed without being a member.

There is another specific type, such as “Private”, in which you cannot see the group even through a search, and in order to become a member you must receive a personal invitation.

You can make a group visible in VK by setting the type to “Open”.

A few more are worth mentioning important points. If you want to promote a community not only on VKontakte, but also on the Yandex search engine, then for this you will need to perform a number of operations.

1) Collect a semantic core using the Yandex Wordstat service, breaking down key queries into articles (posts). In the first stages, there is no point in taking high-frequency “keys”; you need to focus on a combination of low-frequency and mid-frequency ones.

2) Published posts must be unique, the minimum amount of text must be at least 500 characters without spaces. It is important that the name of the community and its description contain at least one key phrase.

3) It is also worth entering your URL name, adding the “key” used in the name to the name.

1) Come up with a status that will contain information about an ongoing promotion or special offer. Search engines often use status information to generate a snippet (description for a site in search).

2) The names of albums, topics for discussion, and videos must also contain search queries.

3) If it is important for a business to show video recordings to visitors, then you should use uploading via YouTube, since the search engines Yandex and Google treat the content of this service with higher priority than the standard player on Vkontakte.

4) Add a group to the Yandex Webmaster and Google services Search Console"(you can learn more about them in the relevant articles on our blog). This will inform search engines about the need to index it.

After 7 to 14 days, search engines will index the content in the community and begin to rank it in their results.

Thus, by opening the group for viewing and taking steps for search engine optimization, you can achieve significant results not only from the outside social network“Vkontakte”, but also the “Yandex” and “Google” systems, which will ultimately give a significant increase in targeted traffic and, as a result, clients.

At the same time, indexing and ranking of the VKontakte community page, as a rule, occurs faster (from 2 weeks to two months you can see good results with competent and professional promotion) rather than the website reaching the top of organic results (from 2 months to several years depending on the region, level of competition, frequency of requests).

Let us also note in conclusion that in some types of niches (selling accessories for gadgets, online manicure training courses, etc.) SMM promotion will be less expensive, more profitable, relevant and faster than a “standard start” from a website .

From this article you will learn how to create a group on VK in 2019 and configure it correctly. In particular, select the type of community, the name of the group, set up the main sections, fill out the description, put a memorable community avatar, upload a beautiful cover, and so on. If you are a beginner and are just starting to figure out how to work VKontakte, this step-by-step manual will be especially useful for you.

Advantages and capabilities of the VKontakte group:

  1. Fast Creation. After reading the article to the end, you will understand that creating a group takes 10-15 minutes.
  2. For free. You can create a VKonakte group absolutely free, and with proper promotion it can be comparable in effectiveness to a landing page or website.
  3. Easily use. Most of the actions related to business promotion in VK are intuitive and simple.
  4. A lot of information. There are many articles and videos on the Internet about the work of VKontakte: promotion, monetization, etc.
  5. The biggest Russian-speaking audience of all ages - among them there are definitely your clients.

How to create a group on VK: step by step

Step 1:

Community creation

So, we already have a personal page and we need to create a group on VK so that we can place all advertising materials there and not spam our account. On the left side of the menu, click on the “Groups” tab. A page will open that shows what groups we are in. At the top, click “Create a community.”

Step 2:

Choosing a community type

As you can see, VKontakte itself explains for what purposes this or that type of group is suitable. Choose what suits you. And don’t be afraid, if necessary, the community type can be changed at any time in the settings.

Step 3:

Next, another pop-up window appears, where, depending on the selected type of community, we will need to write a name, indicate a category or topic, whether it will be an open or closed community, add a link to the site and physical address ( if there is one).

In field group name enter the name of the group. How to name a VKontakte group?

  • Use the name of the company or brand.
  • First name or last name for a personal blog.
  • A keyword by which potential clients may search for you.

For example, if you are engaged in repairs in Moscow, then it is better to name the group [ Repair in Moscow] and write the name of the company or brand through a dash or vertical slash. Finally, click on the “Create Community” button and go to the new group page.

This is what the newly created group looks like. All that remains is to set it up and fill it.

How to set up a group on VK

Step 4:

Avatar

A VKontakte group avatar is an icon that is displayed next to the group’s posts in the news feed. To install it, click “Upload photo” in the upper right corner.

Recommended avatar size 200x200 pixels. Try to ensure that the picture chosen as your avatar is bright, concise and memorable. This will help followers differentiate your group's posts from others. After loading, VKontakte will first offer to crop the main image, and then adjust the thumbnail.

Step 5:

To continue setting up the group, click on “Manage” directly under the newly installed avatar.

Next, fill in the basic information about the group; this is what users who land on your page will see. In the description of the community we write what the group is about, for companies we list a list of services or goods, write (your advantages).

Here we can make the group closed or open ( better to make it open), put a nice page address and upload a community cover.

Step 6:

Recently, VKontakte groups can be added beautiful covers, with basic information about the group and additional pointers. For example, like our group :

To add such a cover, you need to go to the community settings, click “Upload”, select a pre-prepared picture on your PC (1590 by 400 pixels in JPG, GIF or PNG format) and click “Save”.

To ensure that the cover is displayed correctly on tablets and mobile devices, it is better to place text and others important elements in the center.

Step 7:

At this point in the settings of your new VKontakte group, you need to enable or disable certain sections. We recommend disabling sections that you do not intend to use.

You can also configure the access level for all sections: open or limited. This affects who can add content to these sections. Open- can add everything, limited- only community administrators and editors.

Here you can turn on products, set the main and secondary blocks. This is what will be shown first when visiting a group, by default the group description or is shown at the top.

These are the basic settings that need to be made after creating a group. At your discretion, you can set up a comment filter, add links, enable messages, connect additional applications, etc.

How to fill a newly created group

To add the first entry on behalf of the group, click in the empty field where the inscription “Add entry” looms temptingly. If next to the entry field the avatar of your personal page is lit, then click on the arrow at the bottom right and select “On behalf of the community” so that the entry can be seen by those who are subscribed to the group.

How to create a group discussion

Create discussions where users can leave reviews, discuss topical issues, share their vision, opinions, etc.

In order to create a new discussion, you must first enable them. Go to the group settings and go to the “Sections” tab. Choose one of the options:

  • open— everyone can create and delete discussions;
  • limited— only community administrators can create new discussions.

After that, return to the main page of your group and under the main photos, click “Add discussion”.

Group album and photos

Turn on the Photos section in Settings and create a group album. Post only real photos! This will help build trust. Click “Add photos” in the lower right menu of the group and upload them from your device.

The photos you add will be uploaded to the group's main album.

Also on the right you can find the “Photo Albums” tab and add a new photo album calling it, for example “Repair one-room apartments" This way you will divide all the photos into separate categories for the convenience of users.

How to add products to a group

Another advantage of VK is the opportunity to create and develop an online store based on social media. networks. To do this, go to the “Section” tab in the settings again and turn on "Goods".

Settings will open in which you need to specify:

  • city where your store operates;
  • enable or disable comments on products;
  • choose the monetary unit in which the cost of goods will be measured (ruble, tenge, euro, dollar or Belarusian ruble);
  • configure where purchase requests will be sent: in community messages or in personal messages to administrators;
  • store description.

Then on home page communities will be able to add product cards.

You need to fill out the product card as follows:

  • category— select the category to which the product belongs, or if there are no suitable ones, put “Other”;
  • product name and description— write the name of the product, a short description and its characteristics;
  • photos product - can be downloaded different options color solutions, as well as photos from different angles;
  • price- the price of the product or service being sold.

If a product is out of stock, it is not necessary to remove it from the display and then add it again, just check the “Product unavailable” mark.

How to make a group interesting?

To make your group interesting, you need to make an effort and follow a few simple rules.

  1. Create quality content. Do not constantly publish posts with the content “Buy, order, call” and so on. There should be selling posts, but in moderation.
  2. The time when you could post cats and demotivators is long gone. Therefore, first, think carefully about what might be of interest to you. target audience.
  3. Be consistent. Don't abandon the group and publish 1-2 posts a day.
  4. Do polls on the topic of what content your subscribers would like to see.
  5. Publish real photos office, store, warehouse, your workplace and yourself.

Conclusion. Well, now we have figured out how to create a group on VK, set it up correctly, add photos and the first entry.

Write in the comments the address of the group you created following our guide! Let's see who did better

There is no Internet user who has not heard of the social network VKontakte. This is quite simple to explain - VKontakte allows you not only to communicate with friends, find like-minded people, watch videos and listen to music, but also create your own communities. Any VKontakte user can create their own community on a specific topic. Let's figure out how to create VKontakte communities?

How to create a VKontakte community?

The first thing we need to create a community is to enter your username and password and log in to your page. Next we go to the tab – "Groups".

At the top right of the page you will see a “Create a Community” tab. . After you click on it, a menu will appear in front of you:

The task before you is to decide on the exact name of the community and the category into which it can be classified. We will create a group with you. To do this, enter the name and click “create a community.”

So, we need to fill in the following menu items:

  1. Group name. The information tab contains a field "Group name." We decided on it earlier, but we can always change it to something else.
  2. Page address. Contains a link to your community.
  3. Community Description. You should be responsible when filling out this field. There are not only a number of users who like to read the description of the group, but also search engines. Thanks to your description, new users will be able to find groups from such search engines as Yandex and others. So, let's create a community description.

Here is an example made in a couple of seconds. Be as responsible as possible when filling out this field!

  1. Community topic. Why do we need to fill in this field? Each VK community has a specific topic that is taken into account when searching. If we decide to create a group “”, it is not advisable to choose the topic “Cooking” or “Sports”. Perfect option- "Entertainment".
  2. Web site. If you have a website, you can provide a link to it. All users in your group will be able to switch to it after your visit. We do not have a website, so we will leave this field blank.
  3. Location. In the location, you can specify the country, city, and even the street where they are located.
  4. Wall. As we remember on the wall, group administrators can create any messages. In some groups, users themselves can leave posts.

There are several options "Walls": off, open, limited and closed. We choose the limited option. In this case, only group administrators can write and post on the wall, and any participant can comment on them.

  1. Videos. Video recordings can also be open, restricted, or turned off. Just as in the previous case, we choose the limited option. This includes audio recordings, documents, discussions and photographs.

So, in our community, only we can add any information, and other users can only comment on it.

  1. Group type. The last field is “Group Type”. Any user can join an open group. Private - you can invite users or confirm applications. And in private group You can join only after your invitation.

Our new group will be open. We don’t need the remaining tabs yet - click "Save".

This is what our group looks like:

Now our task is to fill the group and attract new users to it. Don't think it's pretty simple work. To begin with, you can invite all your friends to your community, but it is unlikely that at least 50% of users will confirm your application. Therefore, many administrators advertise their community in other groups and resources.

Filling out a group is also quite a difficult job. Every day you need to create new interesting posts and discussions. At the same time, you should not forget to monitor the group’s attendance. To do this, go to the “Community Statistics” tab and look at the indicators.

As we can see at the moment, my new group has been visited by one unique user.

Populating a group

The first thing we will make for you is a group avatar. To do this, click “Upload photo” and enjoy the result.

Similarly, we upload music, videos, documents and create discussions.

When filling out text posts, you should pay attention to their uniqueness. If your group consists entirely of non-unique content, it will not be able to become successful and popular.

Greetings, dear readers. Social networks have long been part of our lives, so it is simply vital for all owners of absolutely any business, both traditional and remote, to run them in order to be successful, so today we will talk about how to create a group in VK.

VKontakte, despite the growth of Odnoklassniki and Facebook, and even despite Instagram, remains the leader in promotion, there is a simple explanation for this.

Benefits of social VKontakte networks:

  • Different audience segments.

We know that in OK the main audience is women over 30 years old, mainly from the regions, on FB - the most affluent audience, on Instagram - advanced youth. VK has all these segments from children to bankers.

  • Habit of buying online.

VK people have developed an understanding of online shopping, they are happy to buy goods without leaving their favorite social network. networks, this is the so-called autonomous trading, i.e. when we do not transfer a person to external sites.

So, we need to sell through social media. VKontakte network, what needs to be done for this?

There are 2 vectors of promotion through VK:

  1. Creation and promotion of your community.
  2. Purchase of advertising in existing ones.

We will consider both options, and today we will talk about the first.

Many people here have a question: how many of them to create: one or several?

How many communities to create for business?

In some cases you need to create one thing, in others you need to create several different ones, everything here is individual and depends on your business.

Most often, for one business it is still better to create one group or public page; we will analyze which one is better to choose further. For example, if you have a travel agency, then you do not need to create several communities for different tours, for example, “Tours to Egypt”, “Tours to Bulgaria”, etc., because their promotion will not be as effective as if it were there was one community.

It is necessary to create several communities in the following cases:

  • Different audiences.

If your product is consumed by different audiences, for example, if several businesses operate under your brand, it is a mistake to create one community like “Cargo transportation in Perm and cheap abstracts.”

In this case, you need to create separate communities, because these are completely different offers for different audiences and different content is needed here.

If a subscriber receives more than 40% of the content that does not correspond to his interests, then he will leave such a community.

  • Bilingual business.

If you have interests, for example, not only in Russia, but also in the CIS countries, then you cannot maintain one community in different languages.

  • Differences between offers in different regions.

For example, Internet providers do this, since their tariffs differ in different cities.

  • Very intense marketing policy.

For example, the Wildberries store, it has many subscribers, the store has a lot of activity, is advertised, in this case you can highlight different directions, they do just that, they have a common community, there is a separate public for selling household goods and a group with children's goods , there is also a division by country (Belarus, Kazakhstan), etc.

The more targeted information a subscriber receives, the higher the likelihood that he will take the action we are targeting.

When we decided on required quantity communities to develop your business, we move directly to its (their) creation.

How to create a group on VKontakte step by step?

Step 1. Go to your VKontakte page, select “Groups” in the left menu and click the “Create Community” button.

The following window appears.

Step 2. Let's come up with a name.

I advise you to choose a concise and memorable name that will attract attention and reveal the essence of the group itself. In the next article I will talk in detail about how to choose the right name, and you can adjust it.

Step 3. Select the type of community.

What to choose a group, public page or event? Today, the difference between them is becoming less noticeable; the first, second and third formats have their advantages.

Below is a table that shows the differences between the different formats.

Possibilities Group Public page Event
Participants write on the wall No

It is possible to disable this feature

Participants can “suggest news” to the communityNo No
Participants can add new photo albums, videos, audio recordings, documents

It is possible to disable this feature

No

It is possible to disable this feature

Restricting access to community materials

It can be configured so that anyone can join, so that they can join only by invitation or by submitting an application, and only by invitation of managers

No

Can be configured so that all users or only those invited by the administrator can participate

Block with products, which is displayed on the main page of the communityEatEatNo
Event start and end timeNoNo

This format is really only suitable for some meetings; a reminder about the event appears the day before the start

Display on participants' personal pages

The list of groups is displayed in personal information only if the participant has not hidden it with privacy settings; in any case, no one views it

If a participant often visits your public, then he appears in the top 5 in the block “ interesting pages", the page avatar is visible there and there is a greater chance that one of his friends will see your community and enter it

The list of events is displayed in personal information only if the participant has not hidden it with privacy settings; in any case, no one views it

Community Invitations

You can invite 40 friends per day

No

You can invite members of your communities up to 5000 per day

Think and choose what best suits your business: a group or a public page. Here, of course, it would be a mistake to create a public page like “ Effective treatment hemorrhoids”, because not everyone wants this to be displayed on their personal page; in this case, you need to create a group.

My advice is to create a group at the initial stage, so you can invite your friends to it, and when all those who want to join, you can transfer the group to a public page. The creator of a community can change its type independently, without resorting to requests in technical support. support if the number of participants does not exceed 10,000. Just as in the case of transferring a public to a group, changing the community type is allowed no more than once a month.

Step 4. Click the “Create Community” button.

Your VKontakte group has been created and you are in the “Edit Information” menu.

Group settings

  • Name- we already have it.
  • Community Description— here we write a description of the group, indicating what it does.
  • page address— we change the address to a more beautiful one than the default set of numbers, it is advisable to make it as short as possible so that subscribers can easily remember it and find you.
  • Community Topics— select the most suitable topic from the list and indicate age restrictions.
  • Web site— enter the address of your website, it will be displayed on the main page of the group.
  • Comment filter— automatically deletes comments containing obscenities or words you specify.
  • Location— we indicate the address if you have an office or you have a regional group, or you want to promote a product in a certain city, for example, if you have a store or do manicures at home.
  • Room in Snapster— indicate if it exists (photos similar to Instagram are shared there).
  • Community Posts— if necessary, we connect community messages. This is a very convenient thing, messages are addressed directly to the community, and all managers can respond to them. The subscriber does not need to look for the group administrator, who often hides himself from the contact block, in order to ask a question. And administrators will not get confused about which of their several communities the question is asked. To immediately see on your personal page that the community has received a message, you need to add your group to the left menu.

Next, we enable the functions that you will need and configure access for them (who can add and edit: editors and administrators or all community members). I think that there will be no problems with setting up privacy, especially since VKontakte prompts pop up.

I do not recommend disabling participants’ ability to comment and show all sorts of activity in albums and other things, and even more so in discussions, because the higher the audience activity, the faster your group moves. If someone sends spam or behaves inappropriately, then the blacklist will help you.

Let me just explain what materials are. We need them if we want the “Latest News” block to appear on the main page of the group, which is a wiki page; the name of the block can be changed and the page edited as you please.

If you have an online store, then connect “Products”, then cards with the products you created will be displayed on the main page of the community.

Congratulations, you now have your own VKontakte community, the next thing you need to do is to create it.

If something is unclear to you and you still have questions, please ask them in the comments, I will be glad to answer them. Also subscribe to blog news so you don't miss new articles.

Today we will look at how to create a group in VK and how to configure it step by step to suit the needs of your business, so that the community brings maximum benefit. It will take about 10-15 minutes to do everything.

Creating a group on VKontakte is a very profitable investment of time and effort for several objective reasons:

  • The network’s audience itself is large and almost reached 100 million active users per month according to 2017 data.
  • VK attracts people different ages and views, which, unlike Odnoklassniki, where the lion's share of users are women of the older generation, allows you to promote any line of business.
  • Many VKontakte users literally live within the community - they search for information and make purchases without going to external sites. The consequence of this is the uniqueness of the target audience (it has little overlap with traffic from the search engines Yandex and Google).
  • The technical functionality of the groups themselves allows you to conduct not only information projects, but also directly create showcases with goods and make sales through a special module, without investing in the development of an online store on a personal website.

A VKontakte group (community) can be not only an addition to your main site, but also an independent tool business promotion or direct income.

What types of communities are there in VK and what to choose?

Before you start creating a group, it is worth exploring the possibilities provided for this by Contact. There are 3 options, each with its own advantages and disadvantages.

The choice of group option is available during the process of its creation; it is possible to change the type of an already existing project, but not more than once a month. If you immediately misjudge your desires, then nothing fatal will happen in this, but it is better to plan everything correctly right away.

Option #1. Group

This is the most democratic form of community, suitable for projects involving Active participation members in her life. Only the group allows all members to write on the wall, add photo albums and videos (if you allow them).

You can define access rules for a group; it can be:

  • open - everyone can join,
  • closed - each application requires approval from the administration,
  • private – access only by personal invitation.

In groups you can see the entire list of participants.

Main advantage: You can invite up to 40 friends every day by sending out invitations.

This option is ideal at the start, when you need to recruit a primary audience.

Option #2. Public page

This format is not conducive to communication and discussion. Participants cannot publish topics on the community wall and have the right only to suggest news to the moderators, which will be posted on behalf of the community upon approval.

There is no option to make a public page private. So, if you have something secret or not for everyone, then the option of a public page is eliminated.

There is no list of participants. In fact, the very concept of participant does not apply here. Inviting someone using the capabilities of a social network is also not possible.

A public page is suitable for a project with rarely changing information, as well as in cases where, due to its specificity, the list of participants (subscribers) is not available for viewing.

Option #3. Event

The name implies the purpose of this type of community. When it is necessary to quickly notify and gather people for some event, event pages are created.

In terms of capabilities, the event is similar to a group, but:

  • Has a date and reminds participants of themselves;
  • Allows you to invite up to 5,000 people per day from the subscribers of your communities.

For example, if you have a regular group with a large audience dedicated to your services, and you are planning an interesting discount promotion, create an event and quickly invite all readers to it.

Features of the event: There is no way to attach a block with products to the main page.

When choosing an event is obvious, but when deciding between a group and a page, you need to take into account many factors, for example, the topic of the community - it’s better to pack something intimate into the page, since not everyone interested in treating impotence will want their avatars to be displayed in the list of group members .

How to create a VKontakte group: step-by-step instructions

To create a group on VK you must have an account on this social network.

Log in with your username/password, select the “Groups” item in the menu on the left with the icon of two people. In this section at the top right there is a button “Create a community”:


Name, topic and type of community

The first community data is entered in the pop-up menu (you can change it in the next step):

  • Group name;
  • Community type(group, page, event);
  • Topics– the hierarchy for selecting topics is multi-stage and involves selecting suitable sub-items from drop-down lists.

Clicking on the “Create Community” button opens a detailed menu where you can configure your VKontakte group in detail.

Basic group settings

Some of the data is automatically transferred from the previous step, they can be adjusted, and all that remains is to enter the following from scratch:

  • Group Description– make it short but succinct, so that a second glance is enough to understand who this VK group was created for.
  • Group type– open, closed, private (features are described above).
  • Cover– this is a picture at the top of the community, acting as a header. To make a cover for a VKontakte group, you need a picture measuring 1590*400 px. You can take any suitable image bigger size and crop or compress it in a graphics editor.
  • page address– the default set of numbers is set, it is better to change it to something simpler and more understandable.
  • Web site– if your project has a website on the Internet, link it to the community, it will be listed in the group menu.
  • Location– regional reference is indicated if necessary, you can select from country to exact address.
  • Room in Snapster– this is an application like Instagram, please indicate if there is one.

Additional settings are divided into categories and placed in a separate block on the right.

Setting up group sections

Here the structure of the group is determined - which sections will be placed on the main page, as well as the rights and capabilities of different community members. The choice is great, from full democracy, when everyone adds anything and anywhere, then there is a complete ban on new content, even for administrators.

You can add a photo album, video and audio recordings, attach arbitrary documents and flexibly configure the rights to fill each block.

To create an online store within a VK group, you need to connect the “Products” item; go through the rest of the options yourself. Clicking on each item provides a clear hint.

Enabling the comment filter

This is done through the “Comments” settings section. There is a ready-made database of obscene expressions, to which you can add additional words. Any comments containing objectionable content will not be published.


If you need to display a widget with recommended links on the group’s main page as a separate block, open the “Links” tab and specify the required URLs. Both internal links to VKontakte pages and links to external sites can work.


How to add an application to a VK group

Through the “Applications” block, you can add new functions to your group, for example, interactive tests or a widget for collecting donations (analogue). The list of possible applications is large and is expanding periodically.


To install, click the “Add” button next to the desired application.

At this point, the process of creating a VKontakte group can be considered complete, but it’s worth adding a few words about its administration.

How to change group settings

You can change most of the settings you made when creating your community at any time.

All this is done through the “Community Management” section, the link to which is on the main page, on the right under the header in the icon with an ellipsis (“…”):

How to manage group subscribers

In VK you can manage all members of a group that belongs to you.

Go to “Community Management”, select “Participants” on the right:


In the list, find the accounts you need to take action on and by clicking on the appropriate links, either appoint them as commanders or kick them out.

Creating your own group in VK is useful, but this is only the first small step. Next, you need to invest a lot of effort and time into filling it and promoting it.

  1. Before starting active promotion, fully set up the group and post a couple of dozen posts so that new users have something to watch/read.
  2. Post regularly, choose your optimal schedule for this.
  3. Post only content that is interesting to your target audience.
  4. Involve members in your community through competitions and promotions.
  5. Study analytics to understand the degree of audience activity by day of the week and time.
  6. Do not overuse advertising, free educational and entertainment content should be at least 70-80%, otherwise there will be a lot of unsubscribes.

That’s all for today, and let the VK algorithms be favorable to your groups.

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