Ideas for startups: the most recent ideas from all over the world - 3 keys to success + TOP 5 ideas from around the world + 3 startup ideas from Russian developers.
Why startup ideas are becoming more and more popular in the business field and bring owners whole capitals?
First of all, because they offer completely new, innovative solutions for pressing people's problems.
Therefore, it is quite logical that in search of inspiration for creating own startup do not rush "deep into history."
Follow trends, fashion trends, what is actually in demand now.
This article will also help you with this, which has brought together the main business trends and forecasts regarding future discoveries in the entrepreneurial "art" market.
What is a startup?
Before talking about startup ideas, it’s worth defining what they mean.
Most have only general idea about startups. Because someone thinks that this is the name of new resources on the Internet, others - that this is a business created by young people without experience.
There is some truth in this. However, the concept itself is broader.
Startup Is a business idea that is based solely on the use of innovative technologies or the introduction of completely new products.
That is, the composition of the team and the format of the company does not matter (often startups begin to develop without being officially registered).
The main thing is for the team to help solve some problem of humanity by proposing something unique.
Same distinctive features startups are represented by:
- limited money to start;
- getting started from scratch;
- most often, startup partners were previously connected by some kind of relationship (worked together, studied).
And although the world learns about such companies at its very first steps, when the market position is not yet strong, only those companies that have already manufactured a product can be called startups.
Working out or "raw" project is only the basis for creation, but not the startup itself.
What is the key to the success of a startup idea?
When you analyze the ideas behind a startup that have proven particularly successful, you can identify several common traits.
Conventionally, they can be called "secrets of success."
Factors on which the success of a startup idea depends:
What exactly do you think of an idea that became a startup?
Do you think she can make a lot of money?
Or do you actually “burn” and are sure that this business will be useful to people and become innovative?
Only in the second case does the startup really have a chance of success.
If you do not have a genuine interest, you can quickly "burn out".
Moreover, startups rarely bring instant profits.
Much depends on the team.
It is obvious that a team of like-minded people working on the same wavelength can do more than one person.
You should not strive to shoulder everything only on your own shoulders.
You should not count how many people will have to divide the profit, but take care of perfect quality fulfillment of every detail.
Youth is a plus.
Let this statement sound like discrediting.
But the fact remains: investors are more focused on investing in the young and ambitious.
Let experienced people go about their business - running large organizations and sharing knowledge with others.
For those who no longer consider themselves a "young man", but are on fire, let us clarify: success in business has no age restrictions.
Doubt? Take a look at this picture:
TOP 5: global startup ideas
As a rule, startups are concentrated in the field of IT technologies. We decided to create a selection of ideas that ordinary people created and brought to life.
This step is intended to inspire you to implement your own ideas, even if you do not have a special education or many years of work experience.
1. Eco-friendly idea: special shampoo
Nephentes looks like an enema or something like that.
In fact, this startup idea can have a significant impact on the sustainability of the environment.
Few people think, but ordinary plastic bottles from under "" are harmful to the environment product. One bottle can take hundreds of years to decompose!
Do you remember how much you use them during your life?
According to the idea of this startup, manufacturers make products in huge containers, filling the necessary portions in the buyers' Nephentes bottles.
Curiously, the design does not even involve the use of a cover! The neck simply folds and slides into the compartment.
Another plus: you can finally use the product 100%, including what usually remains at the bottom.
2. Indian Startup Idea
If you think that India can only dance and make films, then you will be surprised - there are quite a few ideas for startups created in this country.
Interestingly, there is even a kind of analogue of the American Silicon Valley.
In addition, India is really interested in the huge amount of garbage on the streets. Innovative ideas come up regularly.
For example, an edible spoon - great alternative plastic appliances. After eating, you can use it as a dessert or, of course, just throw it away.
It is obvious that such "material" as flour decomposes as quickly as possible and is absolutely harmless to nature.
The creators also assure that vegetarians can safely eat the product. And in the future, even the development of a gluten-free version is planned.
3. Idea for junk food lovers
How many of us are not familiar with such a misfortune: you carefully take chips or something else greasy, and your fingers get dirty so that you have to go to wash them.
And you must be extremely careful not to catch or stain anything!
A startup has appeared in Italy, the idea of which is to create fingertips. They are very thin, but the latex fits snugly around the fingers.
Thanks to this, consumers can safely feast on goodies, and then just throw away the "baits".
It is assumed that these devices will not be sold independently, but complete with chips, nuts or similar food for which they were invented.
4. Startup: "folding" napkins
But the idea of this startup is designed for a higher cuisine - that is, for restaurants. It appeared as a reaction to the fact that conventional napkin holders are already becoming an obsolete part.
But napkins pressed into a small round "washer" are another matter. To use such a thing, visitors must submerge the "pill" in an antiseptic solution.
And then the fabric unfolds, acquires a pleasant smell, and even becomes a "weapon of killing" harmful microbes on your hands.
Do not immediately estimate the increased costs for owners: these towels are not disposable. So the idea of a startup will not harm either the wallet or the environment.
5. The idea of a startup with social value
Often, startups are called upon to solve global problems, and not just improve the already comfortable life of consumers.
For example, in Denmark a special supermarket was created - "WeFood". Its concept is that they sell goods here that cannot be put on the shelves of "decent" ones.
Incorrect labeling, torn packaging, an approaching expiration date or even a delay in general - all these are usually reasons for writing off, returning or even disposing of goods.
Meanwhile, even in Denmark there are many people who have to save on everything.
The supermarket idea not only helped lower-income people eat more nutritiously. There was also a 25% reduction in food waste across the country!
Here is such a useful and, oddly enough, profitable startup.
What about Russia: 3 domestic ideas for startups
While the words “conditions of economic decline” have already become classics for texting in the realities of Russian entrepreneurship, things are not so bad in the field of startups.
The buy-and-sell benchmark is gradually giving way to an innovative approach.
Original solutions still do not have such strong government support as in other countries.
Nevertheless, their number is increasing, and investors are ready to invest their funds. This is especially evident in the variety of startup ideas in 2016.
1) The startup you've definitely heard of
Have you seen the original processing of a photo on Instagram, which turns an ordinary frame into an artistic canvas? Chances are, you already know what this is about.
For the rest, let's clarify - the "Prisma" application - a service that allows original processing of users' photos.
For many, it will come as a surprise that it was Russian programmers who developed Prism. Moreover, its creator - former employee well-known mail.ru.
The peculiarity of the program is that it does not just overlay some filters on top of the card.
Thanks to the use of neural network algorithms (which you may have heard a lot about too), Prism analyzes the frame and then creates it from scratch. But already in the form of a picture.
The fact that almost everyone now knows about this application is already an indicator of success. It remains to add that the administration of "Facebook" banned the use of the program on its network only because it considered it to be competitive.
2) Idea for a startup on cards
It is believed that various savings and discount cards are gradually becoming a thing of the past. At least because no one wants to carry dozens of options with them, not knowing which one they need.
The developers of the "Cardberry" startup came up with the idea to create a device that can accommodate all kinds of cards.
We will not go into technical details. The bottom line is that any user cards are, as it were, entered into the memory of this electronic device.
Every time a person needs a certain card, he goes into a special application and selects it.
"Cardberry" adjusts to the choice and becomes a full-fledged replacement for the required card.
For your attention, we offer a cool video
about the 10 most successful startups in the world:
3) The idea of a startup for a comfortable life
Perhaps you are not familiar with the SVET company yet, but you have every chance to hear about them.
As the name suggests, the team offers lighting equipment. What is the innovativeness of this startup idea?
The fact is that the bulbs of this company are designed to simulate ordinary natural lighting.
Moreover, the device settings can be regulated (for example, in accordance with the time of day or night).
This startup idea is not only original and adds more comfort to daily life... But it also has a beneficial effect on human health.
There is, perhaps, only one minus to the idea: at the moment one device is estimated at $ 70. The amount is too significant for Russians. However, the startup is in demand overseas.
Collected above ideas for startups only emphasize: everyone can create a business based on an innovative idea. Startups are not limited to IT.
The main thing is that you bring something new and useful to the world.
And if the idea is worthwhile, and the implementation is diligent, it can make you rich, no matter how trite it may sound.
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Hello dear readers and subscribers of the business magazine site. Today we have prepared for your attention a useful article analyzing the best ideas for business, namely, we will consider startups with minimal investment money at the start.
From the article you can find out:
- How and where to start your business with a minimum investment?
- What are the most profitable niches available to beginners?
- What projects have been successful in Russia and abroad?
If you are planning to find a suitable idea, then we have already prepared everything for you. The rest is in the text.
Startup: which ones are the most successful today?
- what is it in simple words: definition of the term and its essence
Startups, what are they? For the first time in general use, the term "Startup" was introduced by the American entrepreneur Stephen Blank. Literally translated from English, in simple words "startup" means " process start, start, start ”, But in relation to a business idea, a startup is a temporary project that is created in order to implement a larger-scale business model in the future.
All classic startups (regardless of country of origin) have common features: all of these are projects with minimal investment and they are all built on the basis of an original (exclusive) idea and never repeat an idea that has already been proposed by someone earlier.
Startup topics can be very diverse: From food to space exploration, as long as it is fresh and bright idea... At the beginning of development, the project may not even be legally formalized. This can be done later, in the event that the project becomes successful and begins to bring the first profit.
Unfortunately, startups, like any business ideas, have their own positive and negative sides, and the negative can be attributed to an acute lack of funding, weak positions in the market and lack of serious support. Although, if the idea works, then it can bring its creators really huge fees.
An example of a successful startup is the launch of Facebook, since at that time the idea Mark Zuckerberg was new, it had no analogues in the world, and perhaps it was this fact that helped Zuckerberg become such a successful and outstanding entrepreneur in the future. You can also mention Wikipedia, YouTube, Skype and other software solutions - after all, they were all once someone's ideas that worked.
Startups with minimal investment: TOP-11 popular ideas for starting your own business
The best business ideas with minimal investment.
Startup # 1. Work "Husband for an hour"
Husband for an Hour is a service that can be ordered when a repair or minor repair is required. It can be anything: installing a switch or socket, replacing and installing a light bulb, fixing plumbing, repairing small (and sometimes large) household appliances etc.
This idea will be especially in demand in megacities and large cities, where the rhythm of life is so frantic that it is sometimes difficult to allocate even half an hour of extra time for repairs, so it is easier to call a master who will fix everything in the shortest possible time.
In order to launch this idea, you will need to make an advertisement in thematic groups or in in social networks... A personal car will also significantly facilitate the work, as it will allow you to come to the departures faster, but if it is not yet available, it is also not scary, it will help public transport... Over time, if things go uphill, you can hire an additional 2-3 people, thanks to which you can take more orders.
The competition in this market is not so great, but, nevertheless, it is there, so the main emphasis should be on the quality of the services provided. Better to do well and ask for a higher price, but still earn praise and future recommendations. People are arranged in such a way that they are morally ready to pay more money at once, but then forget about this problem than save 50 rubles and call the master every other day. That is why the idea of "Husband for an hour" is an excellent start of a business with a minimum investment.
Qualified specialists can earn 40-60 thousand per month, and an entrepreneur who organized the launch of a business, being a skillful manager, can receive up to 150,000 rubles a month at the initial stage.
Startup # 2. Breeding dwarf animals at home
Animal breeding can become a fairly profitable business with the only condition that this business, of course, must lie in the heart. If a person, in principle, does not like animals, he will have to constantly overpower himself, and, ultimately, everyone will suffer from this.
But if a person adores animals and clearly understands the scale of work and responsibility, then later short term, this idea will begin to bear fruit.
To begin with, of course, you need to decide what kind of animals you need to breed: it can be kittens, puppies, guinea pigs, hamsters or newts. The main condition for successful implementation is to find a “sales market”. There are special groups on social networks that unite animal lovers, it will be possible to post ads for sale there, at least for the first time. Later, when funds become available, it will be possible to make a good advertisement so that as many people as possible know about the sale.
As for the earnings, they can be very worthy.
For example, purebred kittens and puppies with a good pedigree can cost anywhere from $ 300 to $ 2,000. Also, over time, if space permits, you can open a veterinary store where related products for animals will be sold - so there will be even more people willing.
In short, home breeding is definitely worth considering.
Organization of a cargo transportation business.
Startup # 3. Carriage of goods
Recently, with the development of the Internet, wide distribution got online trade or online stores, where a person can buy almost anything without leaving home. Naturally, with the growth of sales of such goods, the need for cargo transportation has increased, allowing you to quickly bring the ordered goods to the specified address. This is what makes the cargo transportation niche so attractive for potential investors and is included in the category of "startups with minimal investment."
You can start by opening small agency, which will employ 3-4 people. While there is no own car fleet, it will be possible to look for the same drivers with personal cars who want to earn money and use them to go on orders. It is better to set prices not too high, but also not to work at a loss.
Before making a price list, it is advisable to familiarize yourself with the current prices of companies already existing on the market for transportation and offer customers more attractive conditions. There are many examples of how a person who has only one gazelle carries out transportation on more favorable terms, and then hires a few more people on the staff, after which the work is in full swing.
But in a good scenario, a small company of 4 people and two cars can bring 170,000-300,000 rubles a month. Of course, you will need to get started, you may have to, but it's worth it.
Startup # 4. Tutoring from home
Tutoring isn't just a lucrative job, it's also challenging. After all, not only just to have some kind of knowledge, you need to be able to somehow convey this knowledge to others and try to make sure that a person passes it through himself and assimilated. That is why good and talented tutors are now worth their weight in gold.
If tutoring is a vocation, then you can turn this vocation into a decent income, however, before that, you yourself need to answer a few questions. First, it is necessary to decide whether this work will be aimed exclusively at schoolchildren who are going to enter universities, at those who simply want to learn something new for themselves or for children. Based on this, a different training program is chosen, that is, completely differentiated teaching methods are used.
A tutor is a work that needs to be given entirely, because any neglect is always felt, both by the student and by the parents (if it is a child). If you prove yourself as a competent and qualified specialist, satisfied students will recommend the tutor to their friends and acquaintances, setting themselves and their results as an example. And such advertising works the most efficiently.
The cost of a tutor's services can be different, it all depends on age, experience and city, but average prices start at 500 rubles per hour.
Startup # 5. Massage at home or on-site
In order to become a professional massage therapist, whether you like it or not, you will have to get a specialized education. It is not necessary to graduate from a medical school, but obtaining a nursing diploma or taking specialized courses is still a requirement. And then you can start developing this service sector.
Today it is difficult to find a beauty salon, fitness club or swimming pool that does not have a massage parlor. What does this mean? The fact that massage is in great demand today, regardless of age, field of activity and social status of a person. Someone is prescribed massage for medical reasons, and someone just wants to relax - so why not give people that opportunity? Moreover, you can offer different kinds massage: therapeutic, sports, prophylactic, anti-cellulite, hygienic and others.
A massage room can be opened at home, or you can work with a visit to the client's home. As for the cost, the average price for 1 half-hour massage session ranges from 400 to 1500 rubles.
If you plan to visit the client, you will need to add travel costs to the cost of the procedure.
Startup # 6. Online customer consultations
The Internet has truly destroyed all existing boundaries between people, cities and countries. Today, for example, you can engage in consulting and training without leaving your home - why not startups with minimal investment? Thanks to Skype, Viber and other programs that support video communication, this has become possible.
Online consultation of clients via computer.
To make online consultations a full-fledged way of earning money, you need to choose a specific niche for yourself. It could be training foreign languages, legal or medical advice (if you have a specialized education, of course), psychological trainings, business - trainings, webinars designed to teach some kind of lesson (conducting master classes), drawing up individual horoscopes and much, much more. Naturally, medical consultations will cost an order of magnitude more expensive than horoscopes, but they also require more knowledge and professionalism.
The possibility of fruitful communication via the Internet is suitable for both parties, as it saves money on travel. And if you also be an excellent specialist in your field and make sure that consultations bring real benefits to people, then there will definitely be no end of clients. All that is needed for online consultations is the availability of a stable Internet and a personal computer or laptop (although a tablet or smartphone will also work).
According to current prices, the average cost of one hour of consultation with a doctor costs about 1000 rubles, for a lawyer 700-800 rubles, for a business coach from 500 to 1500 rubles. Monthly earnings directly depend on the number of clients and each one is individual.
Startup # 7. Confectionery to order
Making desserts to order is a great example of how a hobby can turn into a livelihood, and, moreover, not a bad one. If a person loves to bake, but does not know where else this talent can be applied, this business idea will suit him.
To start the process, you need to take several important steps: create a catalog, find customers, organize a sales channel. People who have never made an order to this pastry chef will definitely want to look at the work already done, so you have to spend a little time and money to create a beautiful album with works, a kind of "portfolio".
Then you need to start looking for clients, and at first, you can do this through friends and acquaintances, as you know, word of mouth works very well. You can also advertise about yourself on social networks - this will create even more opportunities to attract customers.
And finally, if the business goes uphill, you need to look for distribution channels. An excellent solution will be renting a place in a supermarket or a small pastry shop, but for this you need to do something truly original and memorable.
A huge advantage of this business is the fact that it is not seasonal, but permanent, that is, people celebrate and celebrate something all year round. As for the price, then we must proceed from the cost of products, as well as the amount at which the pastry chef evaluates his work and creativity.
On average, making 2-3 cakes of average complexity per week, you can earn about 15-20 thousand rubles a month.
And only later, when the cakes become a work of art, the price for them can rise sharply, and this is already a direct road to success and financial independence. Some pastry chefs have only one a wedding cake costs 20-50 thousand rubles.
Startup # 8. Sale of hand-made products
As with custom-made cakes, products handmade Is another example of how favorite hobby can bring tangible income and. Hand - made covers an entire industry that is difficult to limit to any one type of product. This includes the manufacture of bijouterie (jewelry, earrings, rings, bracelets, brooches and pendants), handmade dolls (tilde, etc.), sewing children's clothing, making Christmas tree decorations and decorations. And also, speaking about hand-made themes, it is worth mentioning also figurines, decorative knick-knacks, items for interior decoration and much, much more.
The most important thing is to find customers who will order some things. First, you should think about placing several of your works in thematic groups dedicated to needlework, since there are enough of them now, both on Vkontakte and on Facebook or Odnoklassniki. Over time, if things go uphill, you can open your own online store, where you can place products in stock, as well as accept orders for manufacturing.
At first, a novice master can earn about 8-15 thousand rubles a month, but an already well-known master with his own online store can earn from 100 thousand rubles a month, minus overhead costs.
For an online store or to issue an individual entrepreneur, but it's not difficult. Therefore, we can conclude that making handmade items can be very profitable, but only if you put your heart into it!
Atelier at home: a lucrative business for women.
Startup # 9. Atelier at home
There are people who sew perfectly, and they do it by themselves, they do not apply any special efforts... So why don't they start their own business from scratch and start a home-based atelier. Atelier at home is very convenient, since the client always has somewhere to come and in a calm atmosphere, without haste, try on a thing.
Before starting work, you need to decide what format of the studio to make: whether it will be just alteration and minor repairs of clothes or individual tailoring. You can start with altering clothes, because services such as stitching a dress, adjusting the width of trousers or trimming jeans will always be in high demand. And if opportunities allow, you can immediately offer customers to sew clothes to order. If a dressmaker knows his job perfectly and can make a pattern and then sew any outfit that the client wants, over time, many will learn about such a master.
For example, there is a fairly large category of people who want no one else to have such a second thing, and who, besides a seamstress, can give them such a guarantee? Moreover, it should be noted right away that professional dressmakers take very decent money.
To open an atelier, you will need to take care of acquiring a good sewing machine, which, by the way, are also not cheap, find a supplier of good fabrics and accessories, but also be patient, of course. Cutting and sewing is a monotonous and sometimes routine occupation, it requires special perseverance and increased concentration, but the result will not be long in coming.
Experienced and talented dressmakers can earn from 70-80 thousand rubles a month.
Business ideas for starting a business in your garage.
Startup # 10. Own production in the garage
The world does not stand still and a lot of enterprising people came up with the idea of using their garage not only as a place for a car, but were also able to open it in the garage. own business... If there is a free garage, then it can be slightly refurbished and used for business purposes. For example, you can open dry cleaning or laundry: you only need to purchase a couple of machines, laundry equipment and more.
Another garage can be used as place for renovation household appliances , that is, a small repair shop can be opened in the garage. This idea will be especially useful for those who are versed in the repair and already have a certain, accumulated work experience. The advantage of a workshop in a garage is the fact that this activity can be used as additional part-time work and carry out repairs in their free time from the main work.
And finally, the third option: in the garage mushrooms can be grown, namely oyster mushrooms and mushrooms. In order to establish mushroom cultivation in the garage, it is enough to install ventilation system, take care of lighting, buy compost and mycelium.
According to average estimates, the initial costs will be about 20 thousand rubles, but the first income from the sale will be about 50 thousand rubles. If we develop marketing channels for mushrooms, it will be possible to raise this price point.
Startup # 11. Aquaprint at home
Aquaprint is an immersion print, which is an image on a hard surface that imitates various natural structures such as wood, stone, animal color and others. The advantage of aqua printing is that it can be applied to Various types surfaces, up to plastic and glass.
To open a water printing business, you will need to purchase an immersion film, an activator, a bathtub, car varnish and expendable materials... And of course, you need a person who will know how this process takes place.
The market cost of applying aqua printing, for example, on a car - a sedan, is about 13 thousand rubles, for oversized furniture 3000-4000 rubles.
Therefore, monthly earnings depend solely on the number of clients and personal professional skills.
Popular startups in Russia and America + Video
We can talk about the importance of the development and implementation of new ideas in existing industries for a very long time, but to better understand, we can cite several illustrative examples of how a small team of people took the risk and ... won. Below are examples of how startups with minimal investment have paid off over time and made their founders famous and wealthy people.
Successful projects in the USA
In America, the number of startups dramatically exceeds the rest of the country, but, unfortunately, as elsewhere, only a small fraction of them become commercially profitable. Here are some of them:
Project # 1: Checkr
Checkr is a project that sells verified jobseekers' profiles to companies such as Warby Parker, Instacart, Uber, etc. A specially developed application generates API reports, which are then recognized by the data processing systems of the aforementioned companies. Checkr's founders are Daniel Yaniss and Jonathan Perichon, and the company's current investment package is $ 50 million. The revenue that the company received in 2016 was $ 150 million.
Project # 2: BitSight Technologies
BitSight Technologies is a project that allows you to analyze and compile a security rating for companies that can threaten the computer security of its partners. In their work, they use complex algorithms that work with large amounts of data. Founders of BitSight Technologies - Stephen Boyer and Nagrjuna Venna, the company has about $ 95 million in investments, and profit for 2016 was $ 30 million.
Successful startups in Russia
There are also many people in Russia who have shown by their example that nothing is impossible and that you can always find the desire and strength to do something new and interesting. Like these guys from below.
Project # 1: Gvidi
An application that, in fact, is an analogue of the famous Foursquare, but more adapted for Russian users. Prompts users to select a nearby restaurant or cafe based on feedback from users who have already visited the location. Currently, the application has been downloaded and installed by more than 40 thousand people.
Founders Anton Baranchuk and Alexander Dorzhiev, profit was $ 1.5 million.
Project number 2: YouDo
A very interesting startup is a project that allows you to order a specific service, most often a one-time one. For example, the most popular services are dog walking, furniture assembly, shopping, minor repairs. There is a geolocation function that shows exactly who will take up the task and where this person is at the moment. Now the application has been downloaded over 1 million times. Developers Denis Kutergin, Alexey Gidirim. The volume of investments of the company in 2016 amounted to $ 6.2 million, and the profit was $ 2.1 million.
Watch examples of some more startup ideas in the video clip:
Artificial intelligence, augmented reality, stories, cryptocurrencies and, of course, blockchain - all these areas were especially popular in the startup environment. Some will remain on the hype in the next. To find out which projects from Russia should be followed especially closely, we turned to those who help them grow - both with money and advice.
Investors and accelerator representatives told The Village about the most promising startups.
The medicine
DRD
Who advises: Skolkovo
How related: resident
The company develops and implements rapid tests for diagnosing brain health. They allow you to determine if the organ is damaged, and to assess its age-related changes and the risk of stroke. The diagnosis can be made one drop of blood at a time without going to an MRI.
Why will it shoot: Clinical trials of test strips, obtaining marketing authorization and launching the product on the market are planned for 2018. Participants of the crowdfunding campaign will be the first to receive diagnostic kits. The product will also be in demand among the elderly, in ambulances and among athletes, especially hockey players and boxers who are most susceptible to concussions.
BestDoctor
Who advises: AddVenture
How related: investor
The service helps companies save on VHI policies and monitor the health of the team. With its help, employees can make an appointment, call an ambulance or get an online doctor's consultation in the application. The system tells employers how much the medical care will cost.
Why will it shoot: BestDoctor brings together trends in digital medicine, healthy lifestyles and the use of IT technology in insurance. In addition, the company is developing a self-funding model for providing medical services that is new for Russia and has already proven itself in the United States and helps to optimize business costs. The voluntary health insurance market in Russia is estimated at 140 billion rubles.
Education
MEL Science
Who advises: Sistema VC
How related: investor
The company develops educational products for teaching children natural sciences... MEL Chemistry includes a set for practical training chemistry and mobile applications using virtual and augmented reality technologies.
Why will it shoot: In 2018, the project plans to expand the scope and sell kits not only for self-study but also to supply AR / VR lessons to schools.
A platform for learning programming in English language, where 16 million users are registered (!). In 2012, the creators of Codecademy announced the launch of the Russian-language version, but they did not finalize it: only a few menu items and tasks were translated.
There are no video lectures on Codecademy. Each lesson consists of a short funny text and a small assignment. The student enters the resulting code into a special field and proceeds to the next module.
There are no educational projects in Russia similar to Codecademy. Creating its analog is not an easy task, but the result will be worth it: in 2016, the company attracted $ 42.5 million in investments.
When a developer launches an English-language application, he knows exactly where to start promoting: on the site. It is an incredibly authoritative resource for finding apps and services: 100-200 votes on Product Hunt can attract thousands of new users. In addition, Product Hunt - important source information for foreign media.
When a developer launches a Russian-language application, the question of promotion remains open. The Product Hunt community is English-speaking and is not interested in local projects. So why not open a similar platform for Russian-language services and applications?
We all made mistakes of varying severity on the Internet: 18+ photos from parties, obscene comments on Facebook. How to find and hide all the dirt?
For example, using - a tool for managing personal reputation on the Internet. The service helps you keep track of mentions of your name on the Web and shows you a step-by-step strategy for improving search results.
The problem is that the service does not track content in Russian and does not take into account search results in Yandex. If you close these gaps, you can create a new one based on BrandYourself useful product for Russian-speaking users.
This is the Uber for hairdressers and makeup artists. Instead of calling salons or looking for a master on the Internet, US residents can now order makeup and styling at home through the app.
StyleBee was believed by the investors of the famous Y Combinator, and the company received $ 1.2 million from them.
Women in Russia face the same problems finding hairdressers and makeup artists as American women. And we need help from Russian developers.
5. Eden
Imagine everything computer wizards with ads near the entrance are collected on one site. They will not only fix your equipment, but they will also bring friends with them to clean the floor and paint the ceiling. This is what Eden offers - a service for ordering technical support, cleaning and minor repairs to offices.
Eden is office-oriented and based in San Francisco. But nothing prevents us from adapting such a service for apartments, retail premises, cottages or warehouses in any region of our country. Go for it!
New business ideas are the engine of progress. But there are advantages to using the experience of other projects: the existing product is definitely needed by someone and a monetization model can be found for it. In addition, the team can focus on development rather than thinking about the concept. After all, the main thing is not to boast of a new concept, but to create a demanded product and develop it in the direction that is interesting to users.
If somewhere has disappeared, it means that it must have arrived somewhere, the folk interpretation of the law of conservation of energy. Actually, it is difficult to contradict such logic, but transferring it to money, it is safe to say if somewhere there is less money, then in another place it has become more. You can ask a question, what does small business have to do with it?
Everything is simple, since the beginning of the year in Russia there has been a massive outflow of foreign capital, although there is no need to conceal domestic capital. Money is slowly being withdrawn, but the question remains where? And then I read an interesting article about the rapid growth of venture capital investments in startups in the United States, about that. Judge for yourself in 2014, venture capital investments in new projects reached $ 33 billion, a lot or a little!
It depends on what to compare, for example, the cost of South Stream, according to the latest data, should have been about $ 30 billion. Or Russia sells weapons for about 12-15 billion dollars a year, by the way, in total military contracts (guaranteed) in the pocket of our military-industrial complex somewhere in the amount of 32-34 billion dollars.
In fact, investors have invested as much money in small businesses in one year, and all startups can be classified as small businesses by American standards, as Russia can get from arms sales in 2 years. I think this example is very indicative.
In fairness, it should be noted that this year was a record for venture capital investments in the United States, 4 years ago the amount of such investments in small business was 15 billion dollars. Today, with the attraction of investments in a new project on the territory of Russia, the situation is not very happy, but the question of restoration is a matter of time. Although today you can try to look for investors, the main thing is to have a desire and a good business idea.
It is worth remembering one thing, no matter how crazy, in the opinion of the environment, your business idea sounds, with a good approach, an organization can believe in it a business angel and just give money. We present 10 insanely original business ideas that American investors have actually invested in.
# 10 - a startup called "Lawn Love"... The principle of the service is pretty darn simple, but all ingenious is simple, the founder of the project said, and was able to attract almost $ 2 million from business angels. The site acts as an intermediary and guarantor in the field of gardening services. The scope of operations carried out by the service includes lawn care, tree trimming, planting flowers and so on, in general, everything related to landscaping. The service works as follows:
- The customer enters information about the site, type of work, address;
- The service selects a specialist in a given area;
- The customer pays for the work through the service
- The contractor contacts the customer and performs the work;
- The contractor is paid for the work;
The service acts as a guarantor of the quality and timeliness of the provision of services, if the work has gone poorly, money is returned or the work is redone.
Conclusion, given idea business looks very original, but quite real for implementation in large cities of Russia. Moreover, in our conditions, it is not necessary to attract millions of dollars for a startup, the entire organization may require ten times less.
No. 9 Online shops It is impossible to surprise anyone, they have become commonplace, but some of them still managed to raise $ 7 million. We are talking about a store with goods for children's creativity, ready-made sets for parties. Business angels not only believed in the idea, but also funded it well.
The idea is certainly not very original or new, but a number of its points interested me personally, I think that by the end of the week I will lay out my vision, I want to try to "push" the idea.
No. 8 Another internet commerce startup poppin... The main feature of this project the use of colors has become, in fact, a so-so ordinary online stationery store. The main "feature" was the sale of stationery of different colors, roughly speaking, from a wide range different manufacturers trade in one species, but in all color schemes... Venture funds liked the idea, the trading platform stood out favorably among competitors, as a result, in 2014 alone, they received $ 17 million in investments.
Office supplies trade decisions different colors, a rather innovative approach and the most interesting thing is that with a probability of 70-80% one can expect that such a project may be profitable in Moscow or St. Petersburg. In other cities, it is unlikely, at least in the near future, but in large metropolitan areas, the "trick" may work.
# 7 is another Internet startup called Paintzen... Initially, the project was positioned as an intermediary service for repairs, according to the usual scheme, in which the customer and the contractor are connected. But life has made its own adjustments and business angels agreed to provide the project with $ 2 million only for a detailed painting service. The essence remains the same, to be an intermediary, but only in a narrow niche. As a niche, we chose paint and Painting works... What attracted investors? The presence of its "zest", or rather an additional service that allows you to pick or choose a color, type of paint, and so on. By actually using the service, the client receives everything from consultation to the painting itself. This format has proven to be successful for investment.
I will not comment, I will say one thing, there are chances to implement something similar in Russia, but again only in the area of large cities.
No. 6 is given to a very non-standard business idea for using new methods of processing big data. Discerning entrepreneurs have used out-of-the-box database tools and techniques to help those wishing to get pregnant. As the initial data, hormonal cycles, physical activity, stress and a number of other parameters are taken and gives the periods when it is best for a woman to activate. The idea of the Glow service hit the mark and raised over $ 2 million. Such a strong interest of investors is quite understandable, the volume of the market for assistance in conception is growing at a tremendous pace and there will be enough money for everyone.
The service is in English, but most likely soon they will launch either an analogue or just a Russian version, with a 100% guarantee, we can say that the idea will be popular in Russia as well.
# 5 place, idea with surveillance in one form or another, has always been a success. There are many reasons from the banal human love for spy games, to the very real concern for children or property (for example, a car). The main problem with such services is the line between freedom and law. After all, de facto collection of data on movement can be used not only for the good, but also vice versa, no matter how it was there, the Tile startup managed to attract more than $ 16 million for the implementation of a project to develop keychains with a tracking function via bluetooth and the corresponding application for smartphones ...
# 4 place goes to ideas related to a healthy lifestyle... The popularity of a healthy lifestyle can hardly be overestimated, and the trend is not only positive, but also really growing. When analyzing the most popular business ideas of 2014 in Europe, several directions at once were included in the category of the best. The Americans went even further and created an ingredient delivery service for such food, Plated. The essence is simple, all the components of a healthy lunch, dinner or breakfast from the available menu are delivered to the customer. Together with the constituent components, step by step recipe its preparation, main feature there is the fact that the average preparation time for such a healthy meal does not exceed 30 minutes.
# 3 place of the next internet service s managed to raise as much as 16 million venture money. The founders were not cunning for a long time and created an application that allows you to trade shares through a smartphone, the service is free, but the purchase of the application itself will cost a symbolic $ 10. It remains a mystery why business angels are interested in a startup? The answer is in the presence of its "zest", the fact is that the service is going to make money on two related services:
On the one hand, clients can lend money for trading. Of course, with a commission. Such a financial scheme has proven itself in Forex and brings very large profits.
On the other hand, additional services will be provided to VIP clients for an additional fee. The scheme is also working and has proven itself very well in online games.
As you can see, two well-proven earning tools made investors fork out a lot at once.
No. 2 the BlaBlaCar project can be considered the champion, we are talking about a travel companion search service. The project itself is not new, it successfully started in 2006, and in this venture funds invested another 110 million dollars in further development. By the way, the Russian version of the service is also working today, in which you can easily find a travel companion or arrange a cheap trip.
No. 1 is perhaps the most original way legally invest the drug industry was invented in the United States. New startup Eaze is nothing more than a medicinal marijuana delivery service. Investors were not embarrassed a fine line in between, bad / good, by law in some states, marijuana is legalized as a pain reliever, and has invested $ 1.5 million in the project. Interestingly, the service guarantees delivery within 10 minutes within the city.
These are ten original business ideas implemented in the USA with the help of business angels. We can only add that at least half of them can be sold on the territory of Russia.
Interesting on this topic